“Elev8 has been many years in the making. I have studied the inner workings of the entertainment business as the impact of my own music ministry expanded into new territories and new opportunities. As an entrepreneur, developing my own entertainment company was a bucket list item that I am excited about finally becoming a reality,” says Sapp.
Elev8 enters the market as the newest label on the Thirty Tigers roster, and already has a slate of releases lined up: Jamar Prince (Marvin L. Sapp, Jr.), The Chosen Vessel Cathedral Music + Arts, #Elev8 (a worship compilation comprised of winners of a national talent competition), and the next solo album from Marvin Sapp.
Thirty Tigers Co-founder and President David Macias says: “Marvin Sapp is a legend in the music business, and it’s beyond exciting for Thirty Tigers to be entrusted to serve him in the launch of Elev8 Media & Entertainment. We were attracted to his vision about how he wanted to start and operate his company, as well as being obviously excited about getting to work with a 13-time Grammy nominee whose music we’re fans of.”
Jamar Prince says: “I’m really proud of my Dad. I respect him for everything that he does and for everything that he has accomplished. This label is something that he has talked about for a long time, and it is going to be cool to work with him creatively and as a businessperson. Even though I sing R&B music, he has done nothing but support and respect me as an artist, and that foundation is what will make this artist/label relationship successful.”
Myron Williams, Minister of Music, The Chosen Vessel Cathedral says: “The way this has happened is nothing but God,” says Myron Williams. “For this label to develop after Bishop Marvin Sapp assumes leadership of The Chosen Vessel Cathedral, where our music department has been waiting for a moment and an opportunity to really showcase our unique giftings to the world, is proof that God is the ultimate dealmaker and divine orchestrator. It is a privilege to serve Bishop Marvin Sapp and we are honored to be able to record with him professionally.”
“We are ready to get to work,” says Sapp. “I am building a studio and, being in the Dallas Metroplex, I am surrounded by creativity and talent to really drive the musical process. I am particularly honored and elated to be able to provide a label home for my son, who has already created his own lane as an up-and-coming R&B artist. It is also a joy to release music from the music and arts department at The Chosen Vessel Cathedral, who I love doing ministry with. Due to the pandemic, I was able to work with these talented singers and musicians on various virtual promotional opportunities for my latest album. This showed me how much talent exists in my own church. Elev8 is committed to quality entertainment that elevates voices and creative gifts that need to be heard.”
About Thirty Tigers: Thirty Tigers is a Nashville based music label services company, founded in 2001 by Grammy Award-winning producer David Macias and Deb Markland. Thirty Tigers is distributed exclusively by The Orchard. Having just celebrated their 20th anniversary, Thirty Tigers has offices in Nashville, Los Angeles, New York, London, Atlanta and Raleigh, NC.